Consumer Goods Sector

The Consumer Goods Industry Conquer the Online World with PoolParty Semantic Suite

Consumer goods companies are increasing their use of technology in creative and efficient ways to develop new business models that will help them stay competitive. As a result, the consumer goods industry is currently undergoing a digital transformation where e-commerce plays an essential role.

Product placement is critical in e-commerce as it impacts the buying decisions of customers. It can make the difference between speeding up sales or losing millions of dollars. Download this industry case study to learn how consumer goods companies optimize their work with online retailers. You will learn how an Enterprise Knowledge Graph helps them overcome product placement challenges.