Media, Publishing and Education
Driving the Digital Transformation
To be successful in the media and publishing industry, companies must equip themselves with the latest technology. Contemporary media producers need to address search engine optimization, the enrichment of resources with additional information (metadata), the creation, distribution and maintenance of content, and the provision of a universal framework for describing and linking data.
Ultimately, the media industry needs tools to add meaning and thematic depth to web content through structured data, creating a rich ecosystem of dynamically linked content objects while reducing the time and cost of content creation.
Your Advantages
Get a 360 Customer View
Put content and data into context to create insightful and engaging customer experiences based on relevant information, tailored services, and in-depth knowledge. Improve analytics and translate customer needs and behaviors into services and products.
Reduce Effort Organizing Data
Understand Your Audience
Optimize Customer Experience
Create Self-Service Portals
Make Targeted Recommendations
Useful Resources
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