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Poolparty Summit 2021

Presentation Abstracts and Speakers

November 3 – 4, 2021 | Online

Users, Customers, Partners, Evangelists: People talking about the PoolParty Experience.

Expect lots of insights from experts and practitioners on a broad range of topics including knowledge graphs and AI, digital transformation, recommender systems, agile taxonomy management, automated tagging, and more!

Dana Bublitz

Dana Bublitz

Senior Information Architect

From Unknowable Chaos to Knowledge Graph: Making Complex Information Environments Useful and Usable

With over 2.6 million pieces of English-language content alone, Microsoft Docs is one of the largest documentation sites in the world. From technical documentation to code samples, training resources to community forums, Docs has grown exponentially over the past five years. But our information architecture and metadata has not been able to keep pace. Using PoolParty, the Information Architecture team at Microsoft Docs has been able to modernize our taxonomy management capabilities and give meaning to a complex information environment. In this talk I’ll walk through how Docs has gone from managing taxonomies manually in spreadsheets to now laying the foundations for automated workflows and building our own knowledge graph using PoolParty
Arpita Maity

Arpita Maity

Product Management Data Science & Knowledge Graph

Joe Pairman

Joe Pairman

Senior Product Manager, Tridion Docs

RWS pp partner

Leveraging User Intent in Content Management for Impactful Outcomes

The way consumers search for information on Google has immensely changed their expectations across devices and tools. The focus on user intent is becoming paramount because providing the customers exactly what they desire is key to a successful business. Search engines work with that mindset, and the same is expected from business websites and applications. The customers want the correct answer quickly and accurately at each digital touchpoint. Understanding user intent is a decisive factor when it comes to designing modern content management strategies for enterprises. At RWS, we understand the importance of adding intelligence to content management technology to make lives easier for businesses. Pure machine learning isn’t enough to provide businesses with the clarity or the future-proofing they need to succeed. Combining the power of knowledge graphs, machine learning, and content management bring explainability and accuracy to businesses. This is why we are working together with PoolParty to bring operational excellence to businesses by combining our content management technology with the core services from Semantic Web company.
Peter Crocker

Peter Crocker

CEO and Co-Founder at Oxford Semantic Technologies

Florian Bauer

Florian Bauer

Chief Solutions Officer

Recommender Systems that Work

Recommender systems are widely used in e-commerce platforms, where users regularly receive unsuitable tips because they are based on the principle ‘suggest more of the same’. In other words: I buy a couch and get recommended another couch the next time I’m on the website.

The clear problem in this case, is that the average consumer typically does not need a second couch once they’ve already purchased one. While humans can understand this next logical step, a machine recommender system cannot process any of this underlying contextual information so it does not really respond well to individual customer wishes.
As current solutions fall short, web store assistants and recommender systems in knowledge-intensive business processes require different methodologies to provide users with truly relevant information, suggestions, and ‘best next actions’ that are actually helpful. Using the initial example: a better recommendation would be to buy a coffee table to complete my living room, since I have a couch already. A recommender system powered by semantic reasoner has the capacity to deliver a personal and more effective purchasing experience. The powerful combination of PoolParty and RDFox, the high-performance knowledge graph and reasoner, does just that.

The optimised in-memory approach of RDFox provides unmatched speeds, while its unique, highly advanced reasoning capabilities ensure deep insights are extracted from data. Driving the rich and dynamic PoolParty, RDFox is the perfect candidate for a recommender system—together not only do they provide near real-time results, but meaningful suggestions that assist the user and act as a genuine guide to the things they desire. 

Zach Wahl

Zach Wahl

Chief Executive Officer at Enterprise Knowledge, LLC

Joseph Hilger

Joseph Hilger

Chief Operating Officer at Enterprise Knowledge, LLC

Employee 360 in Action

Enterprise Knowledge has been using PoolParty to build Knowledge Graphs that improve the way that we manage employees across the enterprise. We call this Employee 360 and are excited about the potential of this holistic view of an employee. As part of the presentation, Zach and Joe will share stories and best practices around creating knowledge graphs that capture the full lifecycle of the employee journey from hiring through when they leave the organization. Attendees will learn how to integrate information from multiple sources into a single view that shares everything about an employee.
James Humffray

James Humffray

Information Manager at Health Direct Australia

Moving to a Data-Centric World: Building a Consumer Health Data Fabric

Healthdirect Australia is a government funded public health information organisation that is tasked with improving the health (and health literacy) of Australians. We provide trusted health services that are easily accessible via multiple channels — helplines, video call solutions, websites, service finders, mobile applications and social media networks. Our virtual health services are for all Australians. For those who might struggle to access face-to-face health services, particularly in the after-hours period and in rural and remote regions, our services are essential healthcare alternatives. Whilst we have been using PoolParty for a number of years we have only been using it in a narrow, limited way – using a health thesaurus to classify content to improve the search experience. We have always had a knowledge graph, but had never called it that until recently. We have traditionally worked in a reactive way – eg. there is a health issue, the governments tell us they need a solution, and we build a website, tool or application to support it. The problem is after many years we end up with content and data silos, different data models, and applications that don’t integrate well. Since the beginning of this year we have been working towards building a data fabric – that stitches together the content, data or metadata from all our sources into an RDF data layer. From this data layer we can get a 360-degree view of all our content. Benefits include improving the search and navigation experience to discover our content. We should also be able to build and deliver new tools and applications much more quickly than before; manage security and access to content more flexibly; and ultimately to bring down the costs of managing our platform. This presentation will describe the journey to build our data fabric, using PoolParty and Ontotext GraphDB. It will discuss our motivations and drivers, the challenges we experienced, and the use cases we are implementing, to make a difference to the population of Australia. We hope to see you there!
Dennis Diefenbach

Dennis Diefenbach

CEO & CTO at The QA Company

QAnswer

Question Answering over Semantically Annotated Documents

Unstructured documents encode a lot of Enterprise Data. Sometimes one is searching for a particular passage in a document, but there are other scenarios where one wants to combine information across the document. For example in a human resource use case we are searching for people with particular competences that are described in a CV, e.g. “Who can program in java and C++”. In a product catalogue, we are searching for products matching precise criteria “What are chairs for children that are red”. We show how this use cases can be addressed by combining the powerful Poolparty Extraction Framework and the Question Answer understanding capabilities of QAnswer. All this with the power of Knowledge Graphs
John Kottcamp

John Kottcamp

Chief Marketing Technologist

Why 360? – It’s All About Improving the Content-Driven Experience

We can all agree that the more we know about our customers, employees, markets and even our own products, the better we will be able to craft a successful user experience.  But what really counts is not what we know, but how we use our understanding of our customers, employees, markets and products to optimize their user experiences, from the earliest germination of the idea through to ongoing optimization of the content experience.

In this session, we will explore how we can use semantic AI and knowledge graphs to inform and improve the content-driven experience at every step along the content supply chain journey. We’ll travel from the creation and organization of the content through to the presentation and measurement of the content’s performance.

By the end of this session, you should be able to take away several concrete ideas and begin implementing them immediately. Our goal is to help you improve the quality, relevancy and efficiency of your content experiences at every step along the content supply chain using ontologies and semantic AI.

Andreas Blumauer

Andreas Blumauer

CEO Semantic Web Company, Founder of PoolParty Semantic Suite

Enterprise 360 – Creating Holistic Views of Heterogeneous Data

The key to successful digital transformation of any company is to be able to dynamically generate comprehensive 360-degree views of core processes and business objects. Making holistic views of heterogeneous data landscapes available to knowledge workers in their individual contexts is the most efficient way to turn data into real competitive advantages. As the flip side of the same coin, a 360-degree view of your enterprise not only accelerates everyday business processes, but it also creates added value for both employees as well as your customers.

Enterprise 360 helps to better address individual information needs and contexts, providing relevant information about products, markets, customers, as well as related knowledge and learning content.

Simon Rogers

Simon Rogers

Digital Transformation Consultant, Yokogawa Korea

Improving Safety and Reliability in Industrial Operations using Semantic AI

Shift team effectiveness is critical to safety in the process industries, where ineffective shift handover is a significant source of incidents. The digitalization of operator instructions, operator logs, shift handover reports, and incident management reports, has contributed to reducing risk. However, even though this information may now be stored in a database, much of it is manually entered by operators using natural language. Obtaining insights from the information such as a list of bad actors, or simply searching the information, is challenging because different operators use different nomenclature and abbreviations.

This talk describes how semantic web technology can be used to effectively address this challenge using an operations management knowledge graph.

Charles Gouwy

Charles Gouwy

Product Owner Knowlegde Graph for Publication

How PoolParty Helps Us to Model Our Product Knowledge Graph and Keep Semantic Standards

I will explain the key points that made us choose Poolparty as a software to manage our taxonomies and ontologie when we started our project. And then how it helps us to maintain on a daily basis our taxonomies in an international context, and how it is integrated in our environment thanks to its APIs.

For 3 years I have been working on the construction of the publication platform that allows our brands to respond to the new challenges of e-commerce and omnichannel. I am currently working on the design of the knowledge graph which allows us to exploit our knowledge of the products and thus to better support our customers, in particular through the internal search engine and the product recommendation.

Karsten Schrempp

Karsten Schrempp

Managing Director PANTOPIX

Knowledge graphs in machinery and plant engineering

Machinery and plant engineering companies all over the world are highly interested in the use of knowledge graphs at the moment. We show two different use cases based on customer projects.

Companies have to offer their customers excellent service. To do this, support organisations need various information such as technical product data, spare parts information or repair instructions. Knowledge graphs can be used to provide this information intelligently. We demonstrate how relevant information is connected in knowledge graphs to quickly provide service technicians with all information in a service portal, thus improving and shortening the service process.

And by the way, digital twins won’t work without knowledge graphs either.

Andreas Blumauer

Andreas Blumauer

CEO Semantic Web Company, Founder of PoolParty Semantic Suite

PoolParty Semantic Suite: Roadmap and Outlook

In this talk at the end of the PoolParty Summit, Andreas will recap and analyze where we are today with knowledge graph technologies and semantic AI, where the PoolParty platform is today and make an outlook to 2023 to finally dare a forecast for 2030.

Where will graph technologies be then, are they really as disruptive as some analysts claim, will they really completely redefine enterprise information management?

 

François Violette

François Violette

Product Manager, Architect, Teacher

An ontology for a universal guidance journey

When the average person changes jobs 12 times in their lifetime, the search for meaning at work is critical. It becomes increasingly important to focus on vocational interests, occupational values, or soft skills to create career paths that are desirable, sustainable, and reduce employee turnover. JobTeaser builds psychometric tools and exercises to capture this information and enrich self-awareness using semantic data. PoolParty not only enables to quickly model and easily distribute data for new domains, but also to create alignment with key dimensions within our career centers, leveraging innovative ways for HR professionals and career counselors to engage with students and young graduates.

Vassil Momtchev

Vassil Momtchev

CTO at Ontotext

Sebastian Gabler

Sebastian Gabler

Chief Customer Officer at Semantic Web Company

Scaling up PoolParty with GraphDB

Organisations are constantly facing the challenges of disparate data silos among departments as well as departmental tools. Structured and unstructured data is buried and unattainable, making it hard to gain a 360 degree view of everything that is going on within their organization. Knowledge graphs address this need by integrating silos in a standards-based manner. More and more organizations are adopting this approach as they understand the business value.

Knowledge graphs are data. They have to be stored, managed, extended, governed, quality-assured and can be queried. This requires databases and components on top, which are usually implemented in the Semantic Middleware Layer.

Graph DB and PoolParty partner together to provide a fully integrated solution that combines a market-leading end-to-end technology stack with professional services. The partnership offers enterprise-ready solutions that enable companies to achieve full control of their data through the use of visionary Graph Database and Enterprise Knowledge Graph technology.

Alex Ragland

Alex Ragland

Director, Digital Innovation & Customer Experience at RGP

Jonathan Nguyen

Jonathan Nguyen

Knowledge Management Content/Taxonomy Manager at RGP

Improving Experiences Through A 360 Taxonomical Approach

In today’s dynamic work environment where spaces are changing from remote to hybrid to in-office, it’s becoming increasingly difficult to navigate and optimize the employee journey for better business value.

A 360 approach connects an organization’s most valued assets, their people, with the other aspects that enrich their experience. We’re aiming to find patterns in the successful characteristics of what our most successful employees share in order to effectively target our recruiting and development efforts.

We’ll be sharing some initiatives that strive to view and understand the impacts of different business aspects on the employee experience from a 360 approach leveraging the power of taxonomy, governance, and PoolParty’s semantic management capabilities.

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